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The Three Biggest Obstacles to AI Adoption, According to the 2025 State of Marketing AI Report

While AI adoption is clearly accelerating, there are still fundamental gaps that could make or break companies and careers in the coming years.

What should Birmingham’s Brand Be?

When people ask me what Birmingham’s brand should be, I often remind them that a brand isn't just a logo or a tagline.

Coca-Cola’s Iconic Bottle – A Masterclass in Distinctive Assets

Navigating the Tech Tsunami: The Indispensable Role of Your Marketing Solutions Partner

A Guide to Removing the Luck From OTC Marketing

Another Day, Another Data Breach (Thank goodness it’s not yours – this time.)

There is nothing artificial about luck.

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