Breaking Down the Banking Trends of 2023

Breaking Down the Banking Trends of 2023

The economy may seem unpredictable, but how banks respond to its challenges and opportunities doesn’t have to be. Strategy Director Zachary Carpenter and Account Director Tripp Durant break down three of banking’s most impactful trends for 2023. Trend 1: Social...

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Luckie Launches a Healthcare Division

Luckie Launches a Healthcare Division

Marketing solutions agency Luckie today announced the launch of “Luckie Health,” a dedicated practice within the agency focused exclusively on solving business challenges for healthcare brands. Led by a group of former pharma marketing executives, Luckie Health will...

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Luckie Opens Three New Offices

Luckie Opens Three New Offices

BIRMINGHAM – Marketing agency Luckie & Company recently hosted a business event to launch the opening of their new 15,000 sq ft office in downtown Birmingham, adjacent to the neighborhood where the company started 70 years ago. At the event, which included a panel...

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Building a Bridge to a Better Humanity

Building a Bridge to a Better Humanity

It’s not often in the world of advertising that you can create the headline “What Happened Here Changed the World,” mean it literally and back it up conclusively. The U.S. Civil Rights Trail is one of those assignments. It has been an opportunity to build the product...

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Luckie Names Stephanie Naman Executive Creative Director

Luckie Names Stephanie Naman Executive Creative Director

Luckie and Company has announced that Stephanie Naman is the agency’s new Executive Creative Director. Naman will be responsible for advancing Luckie’s creative vision to take full advantage of the agency’s business intelligence, technology, and strategy capabilities...

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The Pitfalls of Data-Driven Planning

The Pitfalls of Data-Driven Planning

What is your data telling you? Most pharma marketers either aren’t getting the health care professional (HCP) insights they need to drive impact or don’t know how to interpret what data they do have in an actionable way. As marketers begin planning for 2022, John...

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