The AI Research Reality Check: What Marketers Need to Know About Deep Research Tools

Lately, LinkedIn has been flooded with AI influencers hyping the “game changing” capabilities of deep research tools from OpenAI, Google, Perplexity and xAI.

What should Birmingham’s Brand Be?

When people ask me what Birmingham’s brand should be, I often remind them that a brand isn't just a logo or a tagline.

Winning with AI: The Healthcare Marketer’s Roadmap for 2025

As I think about 2025 and the most important opportunities for healthcare brands, AI is at the top of the list.

5 AI Advancements Shaping Marketing in 2025

To stay ahead – or at least on pace – with the unprecedented growth of AI, marketers need to consider incorporating one of these key AI advancements to elevate our marketing strategies in 2025.

How Challenger Brands Can Win with AI: Stop Playing Catch-Up, Start Innovating

As industry giants pour millions into complex AI initiatives, challenger brands have an unprecedented opportunity to prove that surgical precision beats brute force.

Luckie Names John Petersen General Manager of Luckie Health

In this role, Petersen will spearhead the agency’s efforts to provide innovative, patient-centric marketing solutions for challenger brands in the healthcare and consumer products health sectors.

Luckie & Co. Appoints Chief AI Officer

Mark leads Luckie's AI strategy, advancing the integration of tools and technologies across the agency to transform client-partner businesses and accelerate the agency’s growth.

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