Luckie & Co. Adds Creative Director and Bi/Analytics Lead

Luckie & Co.announced two additions to the agency’s Atlanta-based team. Maria Goodall joins as Creative Director while Brian Lamkin joins as Vice President of Business Intelligence and Analytics Solutions.

Goodall joins Luckie & Co. from Moxie, where she most recently served as associate creative director. With two decades of marketing and advertising experience, she has developed integrated, multi-channel campaign for international consumer brands such as Verizon, L’Oréal, Coca-Cola, UPS and Wells Fargo.  As Luckie’s creative director, Goodall will work with a team of art directors, writers and designers in the Atlanta and Birmingham offices. Goodall’s alma maters include Moscow Architectural Institute, Israel Institute of Technology and Massachusetts College of Art.

Brian Lamkin joins Luckie & Co. to manage business intelligence and analytics solutions for the agency.  Throughout his 23 year career Lamkin has held a variety of IT, data warehousing, sales analytics, and marketing analytics positions at Cash America International, Galderma Laboratories (a division of Nestle Skin Health), and Smith & Nephew. Brian has an extensive background in database management, BI platform implementation, team leadership, and predictive analytics. Contributing to both Luckie offices, Lamkin is based in the Dallas-Ft. Worth area.  

About Luckie & Co.

Privately owned and fiercely independent for 65 years, Luckie & Co. is a marketing firm that uses data and consumer insights to solve its clients’ toughest challenges. With offices in Atlanta and Birmingham, the firm operates on a core belief that innovation and meaningful change come from a solid marriage of data science and creativity. Luckie’s client roster includes top brands in healthcare, tourism, and CPG, including: GlaxoSmithKline, Regions Bank, Piedmont Hospital, Visit Panama City Beach, Little Debbie, Express Oil Change, Alabama Power, Alabama Tourism Department and Williamsburg, Va. Learn more at