LUCKIE OUTSMARTING LUCK

Luckie Names Stephanie Naman Executive Creative Director

11/18/2021
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Luckie and Company has announced that Stephanie Naman is the agency’s new Executive Creative Director. Naman will be responsible for advancing Luckie’s creative vision to take full advantage of the agency’s business intelligence, technology, and strategy capabilities to deliver high-impact solutions for clients across industries. Stephanie will serve on the agency’s executive committee.

“Stephanie is a fierce leader who understands how magic happens when creative, strategy, and business intelligence collaborate to solve business problems,” said John Gardner, president of Luckie. “She has helped us deliver award-winning creative work for our biggest clients and we are fortunate to have her leadership not only in our creative group but across our company. Her perspective, passion and balance are true leadership assets to our executive team.“

Naman joined Luckie in 2009 as associate creative director and has worked across the agency’s business units to help brands connect with consumers in unique ways that have real impact on their business. During her time at Luckie, she’s helped drive Regions Bank’s marketing contribution to new accounts to all-time highs and their cost per acquisition to all-time lows. She’s also helped Fedex develop their storytelling methodology and made the Little Debbie Chocolate Cupcake America’s number one cupcake. Over the course of her career, she has worked on a wide range of brands including Toyota, Marriott, Saks Fifth Avenue, Born Shoes, Viking, Cooking Light Magazine and Asheville, North Carolina.

Naman is assuming the creative leadership role at Luckie at a time when the agency has seen unprecedented success in new account growth, service line expansion and international accolades for its work. Just in the last year, Luckie was recognized with numerous prestigious awards including a Gold Cannes Lions, an Effie, a Clio, One Show recognition, and the Best in Show Addy.

“Creative is no longer just about campaigns, it’s about experiences and how brands show up in their customers’ lives. It’s our job to make those experiences richer and more relevant and get great results for our clients,” said Naman. “I’m fortunate to come into this role knowing the strengths of our team and our culture. I get to build on the great momentum set last year and focus squarely on growth and innovation within our team.”

Along with naming Stephanie to her new role at Luckie, the agency has recently promoted Markus Beige to Group Creative Director and Mat Powell to Senior Art Director and hired Susan Reach as Associate Creative Director.

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