Luckie Health

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We live at the intersection of business and human challenges.

By making data-informed choices, connecting with people on an emotional level, and creating innovative customer experiences, we help healthcare companies get to the heart of what makes people tick. Ultimately, we help you achieve the business — and human — results most important to you.

20% faster buying cycle

Accelerating the buying process with
predictive and prescriptive approaches.

20% boost in product adoption

Applying innovative statistical algorithms to increase medical device adoption.

MM+M’s top 100  healthcare agencies

Earning a spot on MM+M’s list of top 100
healthcare marketing agencies in the U.S.

Expanding global reach

Implementing intelligent targeting in over 20 countries worldwide.

Tailored solutions

We think about healthcare needs through innovative solutions that bridge the gap between business objectives and human needs.

Strategic new product launches

We shorten the buying cycle by 20% while maintaining high engagement through targeted marketing strategies and innovative campaigns.

Patient + HCP BI and analytics

We empower businesses with robust intelligence solutions, transforming data into actionable insights that drive strategic decision-making.

Omnichannel marketing integration

We ensure seamless and consistent customer experiences across all channels with comprehensive omnichannel strategies.

Brand and CX strategy

We build stronger healthcare brands and improve patient experiences through targeted strategies that enhance trust, loyalty, and outcomes.

Creative marketing innovations

We capture attention and inspire action by using powerful storytelling and content marketing to connect with audiences.

Transformative healthcare outcomes

Simplifying health goals for impact

Blue Cross and Blue Shield of Alabama partnered with Luckie to cut through the overwhelming clutter of health information by communicating meaningful, relevant ways to to make health goals attainable. Luckie’s campaign focused on simplification, encouraging Alabamians to take one small, impactful step at a time.

Each campaign featured a hero who made a simple health improvement and was celebrated by their community. Using personalized, data-driven content strategies, the campaign targeted over-65 and under-65 personas to deliver tailored messages that resonated, helping individuals achieve better health outcomes.

Changing perceptions and leading with heart

Northside Hospital partnered with Luckie to shift perceptions and position the Northside Hospital Heart Institute (NHHI) as the go-to choice for heart care. Leading with heart, Luckie created a compelling brand identity and launched an omnichannel campaign that resonated with patients.

By understanding that consumers seek expertise and answers in heart care, the campaign — featuring TV, radio, digital and OOH — successfully increased brand preference and reduced patient referrals to competitors, solidifying NHHI’s position in the market.

Combatting HIV stigma with immersive experiences

To combat the persistent stigma surrounding HIV, ViiV Healthcare partnered with Luckie to create a dual 360-degree video experience aimed at reshaping perceptions. This innovative campaign allowed users to toggle between two scenarios — one filled with stigma and another free from it — helping users understand the profound impact of stigma.

By integrating personal stories, interactive quizzes and augmented reality experiences, the initiative fostered empathy and led to significant changes in attitudes. It also highlighted ViiV Healthcare’s commitment to reducing HIV stigma through cutting-edge technology and heartfelt storytelling.

Trusted Partners

We proudly collaborate with leading healthcare names. Our clients trust us to deliver innovative, effective marketing solutions. From pharma-ceuticals to medical devices and healthcare providers, we create impactful campaigns that resonate and achieve business objectives.