Good fortune is not good luck.

They say fortune favors the brave, but little is said about the brave being lucky. Think about it. Most anyone with good fortune will tell you they also had good luck, but rarely do people with good luck end up tallying a good fortune. This isn’t just poetic theory. Inc. magazine reported that 95% of […]

Why would anyone bother reading this?

Untagle how this brilliant content is simply glorious. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum […]

What’s Luck Got To Do With It?

You might have noticed us talking a little differently lately. Less “see what others don’t” and more “it’s not luck; it’s Luckie.” That’s not just a clever turn of phrase – it’s a guidepost for everything we do. Our name might be Luckie, but we don’t believe in luck. Let’s break it down. It’s Not […]

Should You Advertise During a Supply Shortage?

[et_pb_section fb_built=”1″ admin_label=”Post Content Section” _builder_version=”4.17.3″ background_color=”RGBA(255,255,255,0)” module_alignment=”center” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_row admin_label=”Post Content Row” _builder_version=”4.17.3″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”100%” module_alignment=”center” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Post Content Text” _builder_version=”4.17.4″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” module_alignment=”center” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″] In 2021, online shoppers saw more than 6 billion “out of stock” messages during […]

Hype or Hope? The Brave New World of Web3 Marketing

[et_pb_section fb_built=”1″ admin_label=”Section” _builder_version=”4.17.3″ background_color=”RGBA(255,255,255,0)” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”][et_pb_row admin_label=”Row” _builder_version=”4.17.3″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”100%” module_alignment=”center” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Text” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”]Recently, Justin Bieber spent 500 ethereum, or $1.29 million at the time, on a Bored Ape Yacht Club (BAYC) NFT. You’re probably familiar with the popular digital […]

4 Characteristics of Great Strategists

[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”4.17.3″ background_color=”RGBA(255,255,255,0)” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_row admin_label=”row” _builder_version=”4.17.3″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”100%” module_alignment=”center” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Text” _builder_version=”4.17.3″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”100%” module_alignment=”center” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” global_colors_info=”{}”] Over the years of working in global environments with brands that impact consumers on a worldwide scale, I’ve learned that all great […]

Being Tracked Never Felt So Fun

We all know we’re being tracked online, and movies like The Great Hack have shown us just how terrifying Big Data can be. But with options like “Accept All Cookies” and “Only While Using App,” we’d like to believe we have some semblance of control over it. So it’s interesting how one brand has taken […]