An expert approach
Our Luckie Health leadership team brings XX years of experience both as marketers in healthcare companies and as invaluable agency partners. Our deep knowledge in spans from managing patient marketing and launching pharmaceutical product to directing Rx analytics and managing healthcare marketing campaigns, gives you the expertise you need to market with confidence. It’s just one more way we eliminate luck and successfully solve your real-world challenges.
John Gardner
John loves change. He likes to challenge the status quo, upset the apple cart, make waves and rock the boat — all in the name of building connections and relationships between people, businesses and communities. For Rosemont Pharmaceuticals, John will be at the center of the change in brand evolution. His expertise in marketing, technology, data analytics, statistical modeling, consumer behavior and customer engagement will change the game for Rosemont Pharmaceuticals.
RELEVANT EXPERIENCE: Liz Claiborne, Bayer, Nestlé, L’Oréal, Galderma Laboratories, Stiefel, Photocure, Allumera, GlaxoSmithKline, Novartis, Pfizer and TAP Pharmaceuticals
Kamala Prince
Kamala leads our healthcare practice and will focus on transforming customer insights into successful strategies and high-impact results for Rosemont Pharmaceuticals. She brings to Luckie over 20 years of marketing experience in the consumer-packaged goods and pharmaceutical industries. Most recently, she led patient marketing at United Therapeutics, a biotech firm in Research Triangle Park, North Carolina. Before joining United Therapeutics, Kamala spent 12 years at GlaxoSmithKline and ViiV Healthcare, where she held various marketing positions. Prior to GlaxoSmithKline, Kamala spent four years at General Mills.
RELEVANT EXPERIENCE: ViiV Healthcare, United Therapeutics, GlaxoSmithKline (client side), Galderma, Blue Cross and Blue Shield of Alabama, Care Access
Brian Lamkin
Brian will lead the business intelligence and analytics solutions for Rosemont Pharmaceuticals. Throughout his career, he’s held a variety of IT, data warehousing, sales analytics and marketing analytics positions with companies such as Cash America International, Galderma Laboratories (a division of Nestlé Skin Health) and Smith+Nephew. He has an extensive background in database management, BI platform implementation, predictive analytics and team leadership. Brian also has an extensive background shredding guitars, including his Gibson 335.
RELEVANT EXPERIENCE: ViiV Healthcare (client side), Galderma Laboratories, Smith+Nephew
John Petersen
John Petersen rounds out the Luckie Health leadership team as VP of Business Development. Petersen joined Luckie in June 2022 after 30 years in consumer healthcare and pharmaceuticals, working with L’Oréal, Galderma, Novartis, AstraZeneca and most recently as CCO of Crown Laboratories.
RELEVANT EXPERIENCE: Galderma, Novartis, AstraZeneca, Crown Laboratories, L’Oreal, Alcon Laboratories
Capabilities
Planning
BI strategy
Audience journey mapping
Dynamic segmentation
Brand strategy
Brand management
Product launch planning
Defining
Connection planning
Channel strategy
Content strategy
Omnichannel marketing
Experience strategy
CRM strategy
Creating
Brand platform development
Content creation
Innovative experiences
User experience and design
Video and audio production
Technology implementation
Perfecting
Testing and optimization
Advanced analytics
Business intelligence
Data warehousing & integration
Dynamic optimization