Luckie’s Work for U.S. Civil Rights Trail Wins a Gold
BIRMINGHAM and ATLANTA, Nov. 12, 2019 – Marketing solutions firm Luckie and its client Alabama Tourism captured top honors at the 2019 World Travel Market (WTM) London on Nov. 5. The U.S. Civil Rights Trail won a gold International Travel & Tourism Award for “Best Regional Destination Campaign,” a first for a U.S. state tourism […]
Luckie Among ‘Top 10 Pharma Marketing Companies’
BIRMINGHAM and ATLANTA, Nov. 18, 2019 – Pharma Tech Outlook has just named Luckie one of the “Top 10 Pharma Marketing Consulting Companies” in North America for 2019. The list was published in the magazine’s current issue (November 2019) and features service providers that “are at the forefront of providing pharma marketing consulting services and […]
Meet Mitch Bennett, Luckie’s CCO
Mitch Bennett is our award-winning CCO, and he is helping Luckie to continue to bring forward-thinking solutions that are smart and creative to our clients. Watch him discuss how big ideas create an amazing energy at Luckie.
Luckie Expands Leadership Team with the Addition of a Chief Creative Officer
One of the region’s top creative directors is joining Luckie as the firm’s new Chief Creative Officer. Fresh off a recent win at the 2019 Cannes International Festivity of Creativity for his work with The Coca-Cola Company and Delta Air Lines, Mitch Bennett is leaving IPG’s Atlanta-based Fitzco to join Luckie this month. […]
Ed Mizzell Selected for Alabama Humanities Foundation Board
The Alabama Humanities Foundation (AHF) recently named LUCKIE Managing Director Ed Mizzell to the nonprofit organization’s board of directors for a three-year term. Mizzell joins the AHF board as one of 25 individuals who jointly oversee the activities of the organization. Based in Birmingham, AHF fosters learning, understanding and appreciation for people, communities and […]
Multichannel to Omnichannel: Going “Omni” in Healthcare Marketing
For years now, omnichannel has been a marketing buzzword bordering on jargon, with most of us simply replacing “multi” with “omni” in our vernacular and going about our business. What is the actual difference? Multichannel marketing is the use of multiple channels to allow customers to engage in the way they most prefer. This might […]
Luckie adds 20-Year Tech Veteran to Martech Team
LUCKIE is expanding its executive leadership team with the addition of Tunde Noibi as Vice President of Marketing Technology. Noibi joins LUCKIE with 20 years of technology experience as an analyst, consultant and leader in technology project support and product development. He will lead the agency’s marketing technology practice, focusing on technology innovation and […]