For years now, omnichannel has been a marketing buzzword bordering on jargon, with most of us simply replacing “multi” with “omni” in our vernacular and
LUCKIE is expanding its executive leadership team with the addition of Tunde Noibi as Vice President of Marketing Technology. Noibi joins LUCKIE with 20
I’m the holy grail for most CPG brands. I’m the millennial xennial mom, the primary shopper, the master of the list – when I make
There is universal agreement across the hospitality industry that customer segmentation is an efficient and resourceful way to market to guests. Regardless of how you
LUCKIE’s senior pharma team leader Kamala Prince is one of 16 women being recognized nationally for her ability to innovate and inspire. MM&M’s Hall of
Come on, Alexa. I need more from you. According to the Consumer Technology Association, U.S. shoppers were projected to spend $96.1 billion on technology in
ATLANTA — June 9, 2018 – Marketing solutions firm Luckie & Co. in partnership with longtime client Alabama Tourism Department, has won a prestigious Silver
What are the critical elements of a successful drug launch? What is the adoption curve for healthcare professionals? How quickly can a new product go
Using predictive analytics, we form closer connections with patients and professionals, pulling in all elements of data to grow pharmaceutical brands.
Physicians used to be the sole source of medical information for their patients. Today, however, patients are increasingly searching the internet first for health information.
