What Pharma marketers need to consider when pursuing digital innovation
Many of our pharmaceutical clients are challenged when tackling projects that involve digital technology or interactive tools like chatbots or webinars. The creative may be solid, the technology may work, but moving healthcare projects from concept to launch requires seeing them through rigorous promotional review meetings (PRM). Getting digital submissions “PRM ready” – or as […]
Luckie Acquires Marbury Creative Group
Atlanta/Birmingham – April 2, 2024 – Luckie & Company announced today the acquisition of Marbury Creative Group, an Atlanta-based creative marketing agency recognized for its work in the pharmaceutical, food and beverage, and hospitality industries. The acquisition brings Luckie valuable expansion in critical areas, including content, search engine marketing, and media strategy and planning, plus […]